File 4.6 - I-Rep Canada Poll 2010

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I-Rep Canada Poll 2010

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4.6

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  • 2010 (Creation)

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(1974-)

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Scope and content

Ipsos I-Rep polls survey consumers on brands and brand reputations in Canada. Data collected in the series helps to measure the reputation of companies in the marketplace and their respective industries. These polls are then used to produce studies that develop a broader reputation ranking list of leading companies in Canada. I-Rep polls in particular will query respondents on how they understand corporate reputation and then ask them to apply it to brands and companies. Facets such as innovation, international success, trust, profit and customer service are queried.
This poll has a total of 6770 Respondents.

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General note

Dataset available at: http://dx.doi.org/10.5683/SP/ZOQS3E

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